Marketing : 4th ed. /

Bibliographic Details
Main Author: Lamb
Corporate Author: Marketing
Format: Book
Language:English
Published: [N. p.] : Oxford University Press Southern Africa 2013
EBSCO eBook Collection
Subjects:
Online Access:E-book full text. Access requires GSOM ID and Password.
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245 |a Marketing :  |b 4th ed. /  |c Lamb, Hair, McDaniel Boschoff, Terblanche 
260 |a [N. p.] :  |b Oxford University Press Southern Africa   |c 2013 
260 |a EBSCO eBook Collection 
650 0 |a marketing research 
650 0 |a consumer behavior 
710 2 |a Marketing 
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