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140408s2018 xxk|||| |00| 0 eng c |
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|a 978074948216-9
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| 100 |
1 |
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|a Grigsby, Mike
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| 245 |
1 |
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|a Marketing Analytics :
|b A Practical Guide to Improving Consumer Insights Using Data Techniques /
|c M. Grigsby
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| 250 |
|
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|a 2nd edition.
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| 260 |
|
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|a London :
|b Kogan Page
|c 2018
|
| 260 |
|
|
|a EBSCO eBook Collection
|
| 650 |
|
0 |
|a marketing research
|
| 650 |
|
0 |
|a consumer behavior
|
| 650 |
|
0 |
|a data mining
|
| 710 |
2 |
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|a Master in Business Analytics and Big Data - MiBA
|
| 856 |
7 |
|
|u http://ezproxy.gsom.spbu.ru:2048/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1738744
|2 http
|z E-book full text. Access requires GSOM ID and Password.
|
