Marketing Analytics : A Practical Guide to Improving Consumer Insights Using Data Techniques /

Marketing Analytics : A Practical Guide to Improving Consumer Insights Using Data Techniques /

Библиографические подробности
Главный автор:	Grigsby, Mike
Соавтор:	Master in Business Analytics and Big Data - MiBA
Формат:	‌
Опубликовано:	London : Kogan Page 2018 EBSCO eBook Collection
Редактирование:	2nd edition.
Предметы:	marketing research consumer behavior data mining
Online-ссылка:	E-book full text. Access requires GSOM ID and Password.

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